Bidz.com - Jewelry, Watches, Sunglasses & Accessories Fashions » online store http://blog.bidz.com Read about the latest fashion trends in brand name jewelry, watches, sunglasses and accessories available for auction at Bidz.com. Jewelry trends and advice on jewelry that fits your style and budget. Fri, 20 Nov 2009 23:27:34 +0000 http://wordpress.org/?v=2.8.5 en hourly 1 Setting Up an Online Store http://blog.bidz.com/2009/04/reselling-jewelry/setting-up-an-online-store http://blog.bidz.com/2009/04/reselling-jewelry/setting-up-an-online-store#comments Fri, 17 Apr 2009 20:05:29 +0000 Bidz http://blog.bidz.com/?p=92 Setting up an online store isn’t too hard, especially if you have done the research and know where to start. We would like to give you a few pointers and make you aware of some things to look out for when selecting a shopping cart solution for your jewelry reselling business.

Monthly and Other Fees

Some shopping cart solutions have monthly fees, such as transaction fees and exceeded bandwidth fees. By being aware of those fees and keeping them at a minimum, your bottom line won’t be affected too much.

Shopping Feed Submission

Does your shopping cart support automatic listings to third party shopping marketplaces such as Google Product Search, Price Grabber, NexTag and Shopzilla? Not only is having a tool like this great, it will help increase your store’s visibility across these marketplaces with a click of a button.

Inventory

How many products can be uploaded to your store? Some shopping carts limit the number of items that you can have in your store at a given time. Make sure you select a cart that will give you enough room to grow.

Marketing Tools

Just having a shopping cart alone will not help you make more sales! You will need very specific Internet marketing tools to help you attract and communicate with new prospects, clients and affiliates on a regular basis to ensure your
jewelry reselling business is a success and grows beyond your financial dreams.

Look for a shopping cart that includes a mailing list program, an e-mail broadcasting service, ad tracking tools and statistics, an affiliate program and the ability to use custom forms & opt-in boxes to collect visitors e-mail addresses.

What support do you get?

Some solutions provide free 24/7 technical support, while others require you to pay for a yearly support or a pay-as-you-go program.

Payment Processing Options or Payment Gateways

With a payment gateway you can enable real-time order processing in your online store by acquiring a “merchant account” in a payment processing company. Most major payment gateways are compatible with many shopping carts. Take a look at Authorize.net, Cybersource and PayPal.

Recommended Shopping Cart Solutions:

Yahoo! Store:

  • $100 credit with Yahoo! Search Marketing
  • $50 Google Adwords credit
  • $50 free traffic from Shopzilla
  • Automatic submission to Yahoo! and Google
  • Monthly starting Price $39.95

eBay ProStores:

  • Monthly starting price $15.95

Amazon:

  • Monthly fee $59.99

Volusion:

  • Export Feeds to Third Party Shopping Marketplaces
  • Free trial 14 days
  • Google adwords credit
  • Hosting Included
  • Month to Month, no term contracts

Miva Merchant :

  • FedEx, UPS, USPS shipping calculation
  • Automatic updates
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